Town of Newmarket Safety Driven
The Town of Newmarket takes traffic safety very seriously. This is why the town is launching Safety Driven, a public education campaign to reinforce positive driving habits and discourage negative habits like speeding and aggressive driving.
Safety Cone Sam has been created as the official mascot of the Safety Driven campaign. He has arrived in Newmarket to spread the word about traffic safety and encourage residents to make a positive change in their neighbourhood.
The Town of Newmarket investigates analyzes and implements various traffic control measures to increase safety and decrease congestion on Newmarket's roads. This process combines three elements - Education, Enforcement and Engineering.